Blair: American Style Clothing for Women & Men

As Low As $14.99

The Best & BRIGHTEST!

It's all about casual get-together, with gorgeous colors made to match our Blair Knit Tank Tops!

Starting at $24.75

Alfred Dunner COLLECTION!

Update your casual look with the indigo Daze Tie Dye Shirt, featuring a detachable necklace!

Starting at $9.99

Red, White, Blue & YOU!

Show your pride for America's birthday in style, with the colors & symbols of freedom!

As low as $17.99

Tone it UP!

In the office, relaxing at home or on the road, the shadow stripe texture is just right for any occasion.

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Blair ® Is Your Online Home For Quality, Inexpensive, Women’s And Men’s Clothing

Welcome to Blair online. Here, you’ll find the same value and variety apparel that’s made our catalogs so popular. More than 100 years ago, law student John Blair took a suitcase of black raincoats to nearby clothing store owners. He eventually sold one to an undertaker. The rest is history. Today, Blair – now part of the Bluestem Brands group – offers stylish and affordable clothing for women and men, plus quality items for your home.

Browse Our Expansive Women’s Clothing Collection

In search of a winter coat to battle an upcoming chill? Perhaps summer is coming, or a vacation to a tropical climate, and you want quality swimwear at a reasonable price? Whatever the situation or occasion, Blair is sure to have something you’ll enjoy wearing. Our women's clothing online selection includes an assortment of colors, sizes, which range from petite to plus size, and fabrics.

Shop Blair’s Men’s Clothes

Our website’s men’s clothing collection also focuses on variety and value. Whether it’s a pair of comfortable elastic waist pants, a jogging suit to work out in, or a mock turtleneck to stay warm, Blair has an item to suit your needs and budget.

Save Money On What You Like

Blair has ongoing sales promotions for much of our popular apparel, and a large clearance section with new items constantly added. These deals include savings of up to 70% or more.

Thank you for visiting the Blair website. We appreciate the opportunity to show off our fashionable and comfortable array of men’s and women’s clothing online. And to just think – it all started with a simple black raincoat.